NOVA Information Management School - NOVA IMS
speciality: Marketing

Studying the Master’s in Data Driven Marketing, specializing in Data Science, at NOVA Information Management School has been a very rewarding experience. Coming from a background in Advertising and Marketing, the program has definitely been challenging at times, especially because of the more technical and analytical subjects. However, it has also been an incredible learning journey that is giving me skills and knowledge I truly believe will be essential and highly differentiating for my future career.

One of the things I value the most about the school is the environment. Despite being a highly recognized institution, NOVA IMS feels very welcoming and familiar. The professors are approachable, supportive, and always available to help students. There is also always something happening on campus, from events to talks and networking opportunities, which makes the experience even more dynamic and engaging.

Additionally, the student services work very well and genuinely try to understand and support students whenever needed. Overall, I feel that this master’s is pushing me out of my comfort zone in the best possible way and preparing me strongly for the future.

I am currently enrolled in the Master’s in Data-Driven Marketing with a specialization in Digital Marketing and Analytics at NOVA IMS, and my experience so far has been extremely positive. The university is very welcoming, creating an environment where students feel supported from day one.
One of my initial concerns was the language, but the fact that the program is taught in English has not been a barrier at all. The professors make the content very accessible, ensuring everyone follows along easily. In terms of workload, I find the difficulty level to be well-balanced.
I honestly have no negative points to mention so far.
I highly recommend NOVA IMS to anyone looking to advance their career in this field!

The Master in Data-Driven Marketing with specialization in Marketing Intelligence was exactly what I was looking for. I particularly value the practical, hands-on approach to the courses. In such a subjective and dynamic field, this program proved that data brings valuable, real-world insights.

Great university with an amazing infraestructure and amazing professionals. On my master’s, the classes were given in english and all professors helped out if needed. Good methodologies and interesting program.
By choosing some of the courses we can do, we can make the degree more personalized and fit to our interests. On the thesis, the supervisors are really helful and we can choose from a list of topics pre-existent or create one from scratch, which can be helpful for future studies/some work areas.

Nova IMS has completely exceeded my expectations! The professors here are incredibly knowledgeable and passionate, bringing real-world examples into their teaching. This has really helped me understand the material and feel prepared for post-university life. Nova IMS has taught me so much practical knowledge for my career that transitioning from student to professional has been smooth. Thanks for the fantastic education, Nova IMS!

It took me a while to get used to the place, but I soon felt comfortable and like I belonged there. The school was great, and I loved learning from people from all over the world. Overall, it was a decent experience, I would love to visit the school again someday.

First of all, I want to highlight the incredible opportunity of immersing myself in an internationalized environment. This setting not only broadens my horizons but also enriches my understanding through diverse perspectives. Supporting people is my passion, and this program has been instrumental in deepening my foundational knowledge and insights in the Marketing field. It has equipped me with the tools to analyze global markets, understand consumer behavior across cultures, and apply innovative marketing strategies that resonate on an international scale. The blend of theoretical learning with practical application through case studies and real-world projects has been particularly valuable, allowing me to align my passion for support with effective marketing practices.

Learning isn’t limited to textbooks; it’s an immersive experience where case studies turn into lively discussions, and each assignment is not just a step toward understanding the intricate dance of Marketing, but is applicable to real life.

As a Nova student, it’s not about conforming to norms; it’s about challenging them. The school doesn’t just prepare you for a career; it shapes your ability to navigate the complexities of a changing world. Nova is not just an institution; it’s a dynamic force shaping the leaders of tomorrow.

The college is prestigious and well-known, which significantly influenced my decision to attend. The professors are approachable and willing to help, although as with any university, there is a mix of excellent and not-so-excellent professors. The campus atmosphere is great. I am generally satisfied with the education provided, but the prestige was the main attraction. I would recommend the institution itself, but not the master’s program I applied to.

Nova School of Business and Marketing, where academia intertwines with a dynamic tapestry of concepts. Picture a setting where each class feels like a dialogue, and every student could be your next partner in innovation. The campus pulsates with creativity, its modern design reflecting the forward-thinking ethos inside. Here, professors transcend the role of teachers to become connectors, blending marketing strategies seamlessly with practical, real-life scenarios.