

NOVA Information Management School (NOVA IMS) is part of the Universidade Nova de Lisboa. It was founded in 1989 in order to provide a solution to the growing need for information technologies and the shortage of senior management specialists in information management. The School offers degrees accredited by different professional bodies such as AACSB (Association to Advance Collegiate Schools of Business), EMOS (European Master in Official Statistics) and others.Show more
Joining NOVA IMS felt scary at first. I had so many doubts: the language, the professors, the difficulty of the degree, whether this was really what I wanted to study, what career paths it could open, and even whether my grades would be enough.
I applied and, at first, I was not accepted. My immediate thought was: “Maybe this is not meant for me.” But then, in the second phase, I received the email saying I had been accepted into NOVA IMS. Suddenly, my worries changed. I had already missed four weeks of classes, and I was afraid I would not be able to keep up.
Three years later, I can say that joining NOVA IMS was the best decision I made.
All those doubts slowly disappeared. I found a place with great professionals, approachable professors, and an environment where people are genuinely kind, supportive, and willing to help. NOVA IMS gave me the motivation to learn more, get involved, and push myself outside my comfort zone.
Today, I am proud to be part of this community. Looking back, I would tell my past self: if you are scared, go for it anyway. Sometimes the things that frighten you the most are the ones that open the best doors.
Studying the Master’s in Data Driven Marketing, specializing in Data Science, at NOVA Information Management School has been a very rewarding experience. Coming from a background in Advertising and Marketing, the program has definitely been challenging at times, especially because of the more technical and analytical subjects. However, it has also been an incredible learning journey that is giving me skills and knowledge I truly believe will be essential and highly differentiating for my future career.
One of the things I value the most about the school is the environment. Despite being a highly recognized institution, NOVA IMS feels very welcoming and familiar. The professors are approachable, supportive, and always available to help students. There is also always something happening on campus, from events to talks and networking opportunities, which makes the experience even more dynamic and engaging.
Additionally, the student services work very well and genuinely try to understand and support students whenever needed. Overall, I feel that this master’s is pushing me out of my comfort zone in the best possible way and preparing me strongly for the future.
View moreNova IMS is an amazing university that sits slightly elevated, offering a great view of Lisbon right from the front yard. The location is perfect. The professors are highly accomplished, super friendly and incredibly reasonable. You can ask them any question and they will answer without ever getting frustrated. Nova IMS also hosts great seminars and networking events that really help students build their careers. Campus life is wonderful, with so many different activities to participate in!!
View moreI am currently enrolled in the Master’s in Data-Driven Marketing with a specialization in Digital Marketing and Analytics at NOVA IMS, and my experience so far has been extremely positive. The university is very welcoming, creating an environment where students feel supported from day one.
One of my initial concerns was the language, but the fact that the program is taught in English has not been a barrier at all. The professors make the content very accessible, ensuring everyone follows along easily. In terms of workload, I find the difficulty level to be well-balanced.
I honestly have no negative points to mention so far.
I highly recommend NOVA IMS to anyone looking to advance their career in this field!
Studying at NOVA IMS has been a great experience. The academic environment is dynamic and engaging, with an excellent student life and many opportunities to grow both personally and professionally. The professors are always attentive, supportive, and genuinely care about their students’ success. The faculty is outstanding, and the courses are strongly connected to the real job market, with a strong focus on innovation, practical skills, and future-oriented learning.
View moreNOVA IMS is an amazing university. In my opinion, it really prepares its students for real life’s challenges. Professors are always ready to help you in anything that comes up and the Campus Life is awesome, since the academic environment between students is very good and warming.
View moreGreat university with an amazing infraestructure and amazing professionals. On my master’s, the classes were given in english and all professors helped out if needed. Good methodologies and interesting program.
By choosing some of the courses we can do, we can make the degree more personalized and fit to our interests. On the thesis, the supervisors are really helful and we can choose from a list of topics pre-existent or create one from scratch, which can be helpful for future studies/some work areas.
I think that Nova IMS is a great university for studying data driven degrees, the quality of instruction is excelent and the teachers are really helpful:
Positives
-Teachers care that the students learn the subject than just give the material.
– All the material gets updated quickly according to new trends on the industry
-Most of the classes have a theoretical class and a practical class to apply the skills learned
– The staff is really nice and helpful
Negatives
– Some specific subjects are not up to the standards compared to the rest of the subjects
What I liked the most was the type of teaching, which was quite international and which appealed to the constant interaction of students, both during classes and after classes. The teachers are always available to help and answer questions.
View moreThis year couldn’t be better, having in consideration this whole situation. The faculty managed to offer everything students from previous years got, but remotely. It’s a programme that actually cares about the students and each situation providing very good academic services.
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