A business cannot survive if its products are not marketed in the proper way. Luckily for all the businesses out there, the number of candidates wanting to pursue a marketing career is growing tremendously.
The aim of this degree is to help students anticipate, manage, and satisfy customers’ needs and wants. By doing so, they will be able to effectively communicate the benefits of any business product to the targeted market.
Due to the fact that marketing is a complex industry, which tackles many areas ranging from market research to advertising and promotion, this degree focuses on all parts of the process before concentrating on a particular area of study.
Good news for marketing graduates! If you did not know yet, marketing is an essential aspect of all types of businesses, from all sectors of activity. Thus, all of them rely on marketers to promote and sell their products. A high market demand comes with many job opportunities available.
According to Labor Department Findings, graduates with a marketing degree can earn 98% more per hour than the ones working in the industry without having a specialised degree.
Furthermore, students are equipped with transferable skills, such as excellent communication abilities, strategic thinking, planning, data analysis and so on, that can be used in other industries too.
Marketing degrees can be studied either as Bachelor of Arts (BA) or Bachelor of Science (BSc). The major difference lies in the presence of more scientific and technological aspects, which are commonly seen in a BSc rather than a BA.
Like most degrees, marketing courses last between three and four years, depending on the university. However, there are institutions which give students the possibility to do a two-year associate’s degree – also called a ‘foundation’ degree.
Even if graduating from both degrees qualifies candidates to work in this industry, a Bachelor degree has higher chances to lead you to well-paid jobs.
I personally believe that my university provides assistance whenever students are indeed of guidance the completing their assignments. Help is easily accessible and students are prioritised. This ensures students feel empowered and motivated about their assignments
View moreThis university is great, but like the title says, could be greater. On the one hand, I really like the LSBU HUB, which is a building with a library, cafeteria, many study rooms, hundreds of computers. It’s new, modern and has a sophisticated look. There’s MAC computers as well as desktop PC. Many books which are easy to loan out. The staff are helpful as well and will help in any situation. There’s a Costa coffee within as well. The food is good too. The toilets all are clean and presentable. The key worth centre is also fairly new and modern looking. There’s a cafe there which sells delicious snacks, pastries and sandwiches. If you struggle with mental health, the staff and very quick to respond and are super understanding, respectful and nice. On the other hand, the university can sometimes be unorganised, sometimes things don’t work and they’re not fixed as quickly as you’d want. This isn’t referee to anything major, however. Some things can also be done online rather than face to face and because of this, I don’t think the university helps or accommodates students that commute. Overall though the university is great and it’s in a great location as well. I would recommend it.
View moreI am writing about my experience as an International Student in Uk. Being international it’s not easy but in time you understand that it was the best decision you have made in your life. I currently study International Marketing at LSBU. I choose this field because I always have been interested in this area even though my experiences are based as Social Media Manager or as a promoter.
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