A business cannot survive if its products are not marketed in the proper way. Luckily for all the businesses out there, the number of candidates wanting to pursue a marketing career is growing tremendously.
The aim of this degree is to help students anticipate, manage, and satisfy customers’ needs and wants. By doing so, they will be able to effectively communicate the benefits of any business product to the targeted market.
Due to the fact that marketing is a complex industry, which tackles many areas ranging from market research to advertising and promotion, this degree focuses on all parts of the process before concentrating on a particular area of study.
Good news for marketing graduates! If you did not know yet, marketing is an essential aspect of all types of businesses, from all sectors of activity. Thus, all of them rely on marketers to promote and sell their products. A high market demand comes with many job opportunities available.
According to Labor Department Findings, graduates with a marketing degree can earn 98% more per hour than the ones working in the industry without having a specialised degree.
Furthermore, students are equipped with transferable skills, such as excellent communication abilities, strategic thinking, planning, data analysis and so on, that can be used in other industries too.
Marketing degrees can be studied either as Bachelor of Arts (BA) or Bachelor of Science (BSc). The major difference lies in the presence of more scientific and technological aspects, which are commonly seen in a BSc rather than a BA.
Like most degrees, marketing courses last between three and four years, depending on the university. However, there are institutions which give students the possibility to do a two-year associate’s degree – also called a ‘foundation’ degree.
Even if graduating from both degrees qualifies candidates to work in this industry, a Bachelor degree has higher chances to lead you to well-paid jobs.
Overall, the university is good and the way of teaching is also quite understandable and the good point is there are no barriers of culture or colour. Everyone is treated equally. I think it’s a good place to study!
View moreUniversity of Bradford embraces nationals from all parts of the world. This promotes cultural integration and global inclusion amongst students from various cultures and backgrounds.
I have made friends from various countries and this has improved my relationship and common respect for all. I will recommend university of Bradford to anyone desirous of an institution with a diversified community.
The program is gaining attention from various industries as the need for making informed decisions and good information for Organizations in every industry becomes further highlighted and the school’s core modules give students the knowledge they require to be competitive in this field. The student support and resource library is readily available, an international students support team is also available to aid students in their endeavours.
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