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Universidad Politécnica de Valencia - UPV

speciality: Communication

3.4

What is a Communications degree?

Communications is a universal degree, which explores the traditional forms of communication such as verbal, physical, visual and written communication but also extends beyond that to cover mass communication and social media. There are different types of communications degrees depending on the degree level.

Overall, Communications focuses on teaching effective communication through social media, web, print, mass media and verbal communication. However, there are two types of Communications degrees that exist. For instance, a Bachelor of Arts in Communications in the US is focused on preparing students for careers that are connected to writing, marketing, promotions, journalism and public relations. In contrast, Bachelor of Science in Communications is dedicated to the technology used in the science behind modern communication and prepares students for careers in production or sound engineering.

A Communications degree teaches students about how media and communication influences cultures, societies and people’s identities. It involves a significant amount of critical writing and research and covers different disciplines such as journalism, public relations, entertainment production, marketing, event planning and so many more disciplines, which are somehow connected to exchanging information and conveying messages. There are also different specialization options associated with this degree, including political communication, mass media, journalism, health communication, etc.

It is worth noting that a Communications degree has many intersection points with psychology, sociology, linguistics and in some cases politics.

Benefits of a Communications degree

The main benefit of a Communications degree is its universal nature. It applies to almost any subject or professional setting. For example, some of the top careers in the field of Communications include announcers, art directors, editors, broadcast and sound engineering technicians, reporters, correspondents, broadcast analysts, technical writers, writers and authors, interpreters, translators, etc. Therefore, it keeps students’ career options open and doesn’t require them to have a predetermined career path that they want to follow.

Communications degrees prepare students to make an impact from the start of their careers unlike other degrees, which require further training. This is possible thanks to the multitude of professionally accredited degrees in Communications, which develop students’ abilities based on the established standards in the field. Moreover, there are many Communications courses, which offer work placement opportunities that enable students to gain the required professional skills before they have even started their career.

Another benefit associated with Communications degrees is the fact that they develop students’ written and verbal communication skills significantly.

A major advantage of Communications over other degrees is that in most cases there are no prerequisites required to study Communications.

 

Communications degree structure

The duration of a Communications degree varies depending on the country and degree level. For example, Higher Education Institutions in the UK offer 3-year Bachelor’s courses. In some cases, the course may extend to four years if students are given the opportunity to spend a year abroad or in industry between the second and third year through a sandwich course. Bachelor’s degrees in Communications in the US usually take around four years to complete.

Over the duration of a Bachelor’s Communications degree, students are expected to learn and be able to apply the established communications theories by developing the technical skills required to work in a professional setting. In the first year of their studies, students learn predominantly how media and communication influences cultures, societies and people’s identities. Optional modules may introduce them to professional communication, journalism, documentary, film-making, marketing, etc. In addition to the introductory topics, this degree allows students to learn about more complex areas of communications such as interpersonal relations, brand management and linguistics at a later stage. For instance, the second and third years enable students to get a deeper understanding of theoretical concepts related to media and culture and develop practical skills in research and communications. Additionally, students may have the opportunity to take optional modules and pursue their interests in different areas related to Communications such as gender, race, youth, culture, digital media, political communication, public relations, etc.

The most common duration of a Master’s degree in Communications is between 1 and 2 years depending on the mode of study (full-time or part-time) and country.

PhD and MPhil degrees in Communications require students to dedicate anywhere between 3 and 6 years to their studies depending on the mode and country of study.

8 Student Reviews

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  • Audiovisual Communication
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    Best choice for Audiovisual Communication Studies

    I would highly recommend studying in the UPV especially at the Gandia Campus. The Campus is small and very familiar. Everybody knows each other and the relationship with teachers gets easier and more personalized.

    I loved my Bachelor’s Degree in Audiovisual Communication. It is a multidisciplinary program that exposes you to every field in media, enriching your creative background and broadening your horizons and interests.

    The program takes a practical approach to every area in mass media. From the very first week, you’ll be on the studio writing, recording and creating from podcasts, to interviews, short films and social media content. I particularly appreciated the creative freedom we were given on class projects, and how the teachers encouraged us to pursue our own personal projects outside class using University material and sources at no cost.

    Studying at Gandia Campus also facilitates personal growth. I encourage you to live there, because you will experience the best 4 years of your life. You’ll navigate adult life alongside your friends and forge long-lasting bonds. It truly is the authentic university experience. Studying Audiovisual Communication in Gandia Campus will always be the best decision of my life.

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    Programme: Audiovisual Communication
    Degree: Bachelor's
    Graduation: 2022
    Delivery Type: On Campus
    Campus: Valencia
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  • Audiovisual Communication
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    Non-stop projects!

    Studying Audiovisual Communication in Gandía was overall a great decision. In terms of facilities and equipment, it is definitely one of the best schools in Spain, there’s a TV and a radio studio, tons of fancy cameras and lighting… Everything you’d wish for when studying film and media. Also, at the end of every semester, we’ll spend an entire month making an audiovisual project. For example, creating a radio programme from scratch, or working with a local non-profit to film an advertisement for them. Overall a great experience and would recommend it to anyone eager to start creating products instead of just learning the theory.

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    Programme: Audiovisual Communication
    Degree: Bachelor's
    Graduation: 2024
    Delivery Type: On Campus
    Campus: Valencia
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  • Multimedia
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    Good but I miss more multimedia

    I quite like the degree, but there are some aspects that can still be improved, and from my point of view there are missing subjects related to the multimedia section, although I really understand the lack of these to introduce some subjects with more future projection

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    Programme: Multimedia
    Degree: Bachelor's
    Graduation: 2024
    Delivery Type: On Campus
    Campus: Valencia
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  • Multimedia
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    Small artistic part and university life

    I like my degree because it has an artistic part, which is what I was looking for, although I would like it to be more so. Also, you don’t have to try too hard, just be a little constant, so university life studying this degree is quite good.

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    Programme: Multimedia
    Degree: Bachelor's
    Graduation: 2024
    Delivery Type: On Campus
    Campus: Valencia
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  • Multimedia
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    Creativity

    It is a program that still has a lot to polish, for now, I would recommend it but let it be known that it is not a perfect career, much less. I think that if they listen to the recommendations of the students it can be very interesting.

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    Programme: Multimedia
    Degree: Bachelor's
    Delivery Type: On Campus
    Campus: Valencia
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  • Multimedia
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    Tecnología digital y multimedia

    It’s not as multimedia as it promised, cause the majority of our career got into this degree because it got some relation with cinema and multimedia and it isn’t as theoretical as engineering. However, things have not turned out as expected, and I hope this gets better in the upcoming years.

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    Programme: Multimedia
    Degree: Bachelor's
    Graduation: 2021
    Delivery Type: On Campus
    Campus: Valencia
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  • Multimedia
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    A new degree program at the UPV called Tecnología Digital y Multimedia.

    What I like most about this degree is how practical it is: we have the same amount of practice and theory classes!. Also, as it’s new, the teachers and organizers are quite attentive listeners as they are trying to make this bachelor as pleasant for students as they can.

    On the other hand, even though I found this bachelor much more interesting than the other field-related degrees, it is still a technology degree so you won’t find many creative classes on it (though it’s advertised as such).

    To sum up, I think this bachelor is a good option if you want a job-guarantee career in this field and love to program but think twice about applying if you like the creative part of audiovisuals.

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    Programme: Multimedia
    Degree: Bachelor's
    Graduation: 2024
    Delivery Type: On Campus
    Campus: Valencia
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  • Audiovisual Communication
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    The best public of Spain

    Obviously, it has many things to improve, but compared to other Spanish public universities (I’ve been in 3 more and also by peer ratings from other universities) is practically the best.

    The campus of Vera (Valencia capital) is in a unique location, with convenient access and all kinds of public transport. The campus itself is a large garden with all the equipment a city can have, from opticians to pharmacies, as well as several recreational and rest areas. The university has good facilities and offers endless sports and cultural activities.

    The much smaller campus of Gandía is located a few meters from the beach of Gandia, one of the best national beaches. It is comfortable and living on the beach of Gandia during the course (not during summer) is very cheap and very comfortable, with renovated apartments with two bedrooms, two bathrooms and terrace for 300 euros per month. Obviously, the campus is not as impressive as Vera’s but it is newer and its facilities are magnificent. To study Audiovisual Communication, despite the complaints during the course, compared to other universities is clearly superior.

    First, for the material. Secondly, because among mediocre teachers there are many very good ones. Finally, there is much more practice than in other universities, in addition to subjects such as animation in 2D and 3D that are not taught in other campuses.
    As for the practices, nothing remarkable except one thing: the university treats the fellows as people. Requires companies that meet minimum conditions, such as schedule, register in the SS and minimum salary (€ 100).

    Of course, there is always a teacher who should not be a teacher and there are many things to be polished, but it is undoubtedly one of the best options for studying in Spain.

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    Programme: Audiovisual Communication
    Graduation: 2017
    Campus: Valencia
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