The University of Manchester
speciality: Marketing
What Is a Marketing Degree?
A business cannot survive if its products are not marketed in the proper way. Luckily for all the businesses out there, the number of candidates wanting to pursue a marketing career is growing tremendously.
The aim of this degree is to help students anticipate, manage, and satisfy customers’ needs and wants. By doing so, they will be able to effectively communicate the benefits of any business product to the targeted market.
Due to the fact that marketing is a complex industry, which tackles many areas ranging from market research to advertising and promotion, this degree focuses on all parts of the process before concentrating on a particular area of study.
Benefits of a Marketing Degree
Good news for marketing graduates! If you did not know yet, marketing is an essential aspect of all types of businesses, from all sectors of activity. Thus, all of them rely on marketers to promote and sell their products. A high market demand comes with many job opportunities available.
According to Labor Department Findings, graduates with a marketing degree can earn 98% more per hour than the ones working in the industry without having a specialised degree.
Furthermore, students are equipped with transferable skills, such as excellent communication abilities, strategic thinking, planning, data analysis and so on, that can be used in other industries too.
Marketing Degree Structure
Marketing degrees can be studied either as Bachelor of Arts (BA) or Bachelor of Science (BSc). The major difference lies in the presence of more scientific and technological aspects, which are commonly seen in a BSc rather than a BA.
Like most degrees, marketing courses last between three and four years, depending on the university. However, there are institutions which give students the possibility to do a two-year associate’s degree – also called a ‘foundation’ degree.
Even if graduating from both degrees qualifies candidates to work in this industry, a Bachelor degree has higher chances to lead you to well-paid jobs.
4 Student Reviews
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Marketing29 Nov, 2022
StudentGood for research and practical oriented marketingI joined the University of Manchester due to its high rankings both as a University and for my course. I am currently an MSc Marketing Student there. For me, the course has been great so far. There is exposure to both research and practical aspects of Marketing along with group projects, individual tests etc. I am liking my experience here so far, the faculty is great and helpful, university campus is awesome and everyone is very welcoming for every student.
View moreProgramme: MarketingDegree: Master'sGraduation: 2023Delivery Type: On CampusCampus: Manchester -
Marketing16 Nov, 2022 StudentINLife at the Uni
The University of Manchester is one of the most highly reputed and ranked universities in the world. Currently, I am pursuing MSc in Marketing (12th in the world as per QS ranking). The course is a perfect blend of applied theory with a practical based approach, keeping up with real market trends. Apart from the course, you have ample opportunities in and around the university to pursue ranging from a trip with the international society or signing up for a scuba diving session. All you need to do is explore and ask for what you want to pursue.
Though a few of the things that I am not very fond of would be the unpredictable weather, homesickness, and the distance from your home country. Rest there are ample things for you to explore and look ahead for.
View moreProgramme: MarketingDegree: Master'sGraduation: 2022Delivery Type: On CampusCampus: Manchester -
International Fashion ...28 Sep, 2022
WaydeGBschool review1. I like the library of the University of Manchester, it provides a wealth of reading materials, the search library is very rich, it is also very convenient to search when writing a thesis
2. electronic sign-in system is very time-saving, students can go to the above directly Check In on it, without any paper records
3. The teacher is very patient. I once study a difficult problem after class and go to the teacher to ask. She patiently answered me for 20 minutes. I am very grateful
4. It would be good if the school had more club activities. I hope the school mailbox can often push some activities to me
View moreProgramme: International Fashion MarketingDegree: Master'sGraduation: 2022Delivery Type: On CampusCampus: Manchester -
International Fashion ...28 Sep, 2022 YianCNStudying atmosphere
1. the teaching environment is very good, the classroom infrastructure is complete, and equipped with air conditioning and other facilities
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2. the class is very informative, the teacher will not only talk about the classroom content but also other issues, such as social news and personal experience sharing
3. the professor is very interactive and will actively seek out students to answer questions
4. the school responds to emails very quickly
5. will recommend to other studentsProgramme: International Fashion MarketingDegree: Master'sGraduation: 2023Delivery Type: On CampusCampus: Manchester
