Creative Design School
speciality: Marketing
What Is a Marketing Degree?
A business cannot survive if its products are not marketed in the proper way. Luckily for all the businesses out there, the number of candidates wanting to pursue a marketing career is growing tremendously.
The aim of this degree is to help students anticipate, manage, and satisfy customers’ needs and wants. By doing so, they will be able to effectively communicate the benefits of any business product to the targeted market.
Due to the fact that marketing is a complex industry, which tackles many areas ranging from market research to advertising and promotion, this degree focuses on all parts of the process before concentrating on a particular area of study.
Benefits of a Marketing Degree
Good news for marketing graduates! If you did not know yet, marketing is an essential aspect of all types of businesses, from all sectors of activity. Thus, all of them rely on marketers to promote and sell their products. A high market demand comes with many job opportunities available.
According to Labor Department Findings, graduates with a marketing degree can earn 98% more per hour than the ones working in the industry without having a specialised degree.
Furthermore, students are equipped with transferable skills, such as excellent communication abilities, strategic thinking, planning, data analysis and so on, that can be used in other industries too.
Marketing Degree Structure
Marketing degrees can be studied either as Bachelor of Arts (BA) or Bachelor of Science (BSc). The major difference lies in the presence of more scientific and technological aspects, which are commonly seen in a BSc rather than a BA.
Like most degrees, marketing courses last between three and four years, depending on the university. However, there are institutions which give students the possibility to do a two-year associate’s degree – also called a ‘foundation’ degree.
Even if graduating from both degrees qualifies candidates to work in this industry, a Bachelor degree has higher chances to lead you to well-paid jobs.
1 Student Reviews
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Advertising7 months ago
NicolaGBAdvertising Design | a must-have course!I enrolled on the Advertising Design course through my employer and it’s one of the best decisions I made. The course can be completed in around 6 months, however, due to time constraints at work it took me 12. I really enjoyed the course structure, you’d work through thought-provoking written materials filled with examples before undertaking an activity or project at the end of each module. Keeping a journal of my work and research helped solidify the learning and made it easy to pick back up after a small gap between studies.
My course coach, Pete, was always super responsive to any questions I had and gave me all the support and guidance I needed to come out the other side with a brilliant exam result. The understanding gained about the advertising industry and the training on how to approach designing for advertisements have equipped me with the necessary skills to thrive in this field. It also gave me some of my favourite advertising pieces to include in my portfolio!I would highly recommend this course to anyone serious about their career as a designer 🙂
View moreProgramme: AdvertisingDegree: Short CourseGraduation: 2023Delivery Type: Online
