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University of Amsterdam - UvA

speciality: Communication

1.0

What is a Communications degree?

Communications is a universal degree, which explores the traditional forms of communication such as verbal, physical, visual and written communication but also extends beyond that to cover mass communication and social media. There are different types of communications degrees depending on the degree level.

Overall, Communications focuses on teaching effective communication through social media, web, print, mass media and verbal communication. However, there are two types of Communications degrees that exist. For instance, a Bachelor of Arts in Communications in the US is focused on preparing students for careers that are connected to writing, marketing, promotions, journalism and public relations. In contrast, Bachelor of Science in Communications is dedicated to the technology used in the science behind modern communication and prepares students for careers in production or sound engineering.

A Communications degree teaches students about how media and communication influences cultures, societies and people’s identities. It involves a significant amount of critical writing and research and covers different disciplines such as journalism, public relations, entertainment production, marketing, event planning and so many more disciplines, which are somehow connected to exchanging information and conveying messages. There are also different specialization options associated with this degree, including political communication, mass media, journalism, health communication, etc.

It is worth noting that a Communications degree has many intersection points with psychology, sociology, linguistics and in some cases politics.

Benefits of a Communications degree

The main benefit of a Communications degree is its universal nature. It applies to almost any subject or professional setting. For example, some of the top careers in the field of Communications include announcers, art directors, editors, broadcast and sound engineering technicians, reporters, correspondents, broadcast analysts, technical writers, writers and authors, interpreters, translators, etc. Therefore, it keeps students’ career options open and doesn’t require them to have a predetermined career path that they want to follow.

Communications degrees prepare students to make an impact from the start of their careers unlike other degrees, which require further training. This is possible thanks to the multitude of professionally accredited degrees in Communications, which develop students’ abilities based on the established standards in the field. Moreover, there are many Communications courses, which offer work placement opportunities that enable students to gain the required professional skills before they have even started their career.

Another benefit associated with Communications degrees is the fact that they develop students’ written and verbal communication skills significantly.

A major advantage of Communications over other degrees is that in most cases there are no prerequisites required to study Communications.

 

Communications degree structure

The duration of a Communications degree varies depending on the country and degree level. For example, Higher Education Institutions in the UK offer 3-year Bachelor’s courses. In some cases, the course may extend to four years if students are given the opportunity to spend a year abroad or in industry between the second and third year through a sandwich course. Bachelor’s degrees in Communications in the US usually take around four years to complete.

Over the duration of a Bachelor’s Communications degree, students are expected to learn and be able to apply the established communications theories by developing the technical skills required to work in a professional setting. In the first year of their studies, students learn predominantly how media and communication influences cultures, societies and people’s identities. Optional modules may introduce them to professional communication, journalism, documentary, film-making, marketing, etc. In addition to the introductory topics, this degree allows students to learn about more complex areas of communications such as interpersonal relations, brand management and linguistics at a later stage. For instance, the second and third years enable students to get a deeper understanding of theoretical concepts related to media and culture and develop practical skills in research and communications. Additionally, students may have the opportunity to take optional modules and pursue their interests in different areas related to Communications such as gender, race, youth, culture, digital media, political communication, public relations, etc.

The most common duration of a Master’s degree in Communications is between 1 and 2 years depending on the mode of study (full-time or part-time) and country.

PhD and MPhil degrees in Communications require students to dedicate anywhere between 3 and 6 years to their studies depending on the mode and country of study.

16 Student Reviews

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  • Media and ...
    Cultural Studies
    Aryan
    Great course but average

    The University of Amsterdam provides excellent course literature, faculty, and a well-structured curriculum for the Media and Information track. However, there is an evident lack of a campus environment. The classes take place in three different buildings and the mid-term exams take place at a building 40 mins away from the city centre by metro. On-campus housing is also unavailable and students have to rely on student housing corporations like Duwo and Dekey. However, even here guaranteed housing is only available for one year and for the rest of the course the students have to find their own accommodation. The closest resemblance to any sort of campus life can be found at Uilenstede which is 35 minutes away from campus and comprised mostly of students that go to the VU. I would recommend using Duwo for the first year and then finding a shared accommodation at Uilenstede. The student associations play a pivotal role in creating an international student atmosphere and I would strongly recommend joining one of them during your first year. You could also apply for positions on the board during the second and final years of your course.

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    Programme: Media and Cultural Studies
    Degree: Bachelor's
    Graduation: 2022
    Delivery Type: Blended
    Campus: Amsterdam
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  • Media and ...
    Cultural Studies
    avatar
    The broadness of Media and Information

    Hello all,

    I am in my third year of university now and so far it has been going well. Personally, I am a bit skeptical about the Media and Information program. It has been too broad. It feels like every course is different from the other. The program does not give you a hope for a great career. It does not even help you decide on a Master program. The teaching methods are not always good. However, there have been some courses that are really interesting and they allow you to get insights of social media, for example. You learn things that you would not normally be aware of when only using a certain platform.
    To be honest, I do not know if I would recommend this program to anyone because I have really mixed feelings about it.

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    Programme: Media and Cultural Studies
    Degree: Bachelor's
    Graduation: 2021
    Delivery Type: On Campus
    Campus: Amsterdam
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  • Media and ...
    Cultural Studies
    avatar
    Good marketing, and that's about it

    UvA has amazing marketing strategies, but only that. The study is really theoretical since it is a research-based course, but they offer little to no support in finding internships or work after graduation. The course material is very dry and the professors are often cold, distant, and offer little help for students. However, the campus is amazing, it’s easy to have a high GPA if you’re willing to think academically rather than creatively, and the student body is extremely international and mostly friendly.

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    Programme: Media and Cultural Studies
    Degree: Bachelor's
    Graduation: 2022
    Delivery Type: Blended
    Campus: Amsterdam
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  • Media and ...
    Cultural Studies
    avatar
    Poor student quality

    The quality of the students studying is very poor. Most of these students are drug addicts, alcoholics and chain smokers. Many of the students are fake liberals and selfish with the typical ‘I don’t care’ attitude. There is no healthy student life. All these students want are drugs, alcohol, nightclubs and sex.

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    Programme: Media and Cultural Studies
    Degree: Bachelor's
    Graduation: 2021
    Delivery Type: On Campus
    Campus: Amsterdam
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  • Communication Sciences
    avatar
    Broad in the best way

    After my 3 years studying communication science, I have touched upon various areas related to communications. From marketing to corporate communication, entertainment to research, & philosophy to statistics, I believe that this study program gave me the opportunity to touch upon all the various aspects in which communication can be required in future careers and that truly helped me find and filter out the areas that looked interesting and appealing to me. This is especially helpful when one might not know for sure what aspect of communication they would like to specialize in. In addition, the minors offered throughout this program are also very complimentary of the main study program and allow for a more in-depth exploration of one of the many areas linked to communication. Overall, I can confidently say that this study program has allowed me to find which side of communications interest me the most, and this will be not only beneficial in terms of choosing a masters degree, but is also a fundamental basis for any future career orientations.

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    Programme: Communication Sciences
    Degree: Bachelor's
    Graduation: 2021
    Delivery Type: Blended
    Campus: Amsterdam
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  • Communication Sciences
    avatar
    Perfect for future researchers

    Courses are very quantitative- research-based and connected to renowned research institutions. Good to learn theories and methodologies with a focus on learning SPSS skills
    If you are not interested in research/ marketing, it’s a bad future prospective

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    Programme: Communication Sciences
    Degree: Bachelor's
    Graduation: 2022
    Delivery Type: On Campus
    Campus: Amsterdam
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  • Communication Sciences
    avatar
    The versatility and thoroughness of the communication science program

    I very much enjoy my program. Although a high degree of commitment is required, all the programs are equally challenging and enjoyable. All courses give me an extensive amount of tools to fulfil my potential, but they do not overcommit in their offer of help, letting you make mistakes and then teaching you how to correct them. In that sense, I very much enjoy the balance of freedom and expectation for the university.

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    Programme: Communication Sciences
    Degree: Bachelor's
    Graduation: 2023
    Delivery Type: On Campus
    Campus: Amsterdam
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  • Communication Sciences
    avatar
    I would highlight how international is everything.

    I would recommend my programme because it is very international, well structured and the courses are very interesting. The facilities of the university are very good as well as the location and the majority of the teachers.

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    Programme: Communication Sciences
    Degree: Bachelor's
    Graduation: 2021
    Delivery Type: On Campus
    Campus: Amsterdam
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  • Media and ...
    Cultural Studies
    avatar
    The great teacher engagement with the students

    My programme is very good, it taught me how to think and evaluate media-related stuff in a critical way. I am very happy with the variety of courses I attended. Interesting and valuable content, great!

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    Programme: Media and Cultural Studies
    Degree: Bachelor's
    Graduation: 2022
    Delivery Type: On Campus
    Campus: Amsterdam
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  • Media and ...
    Cultural Studies
    Irina
    Digital innovation

    The Media and Information programme is very captivating because it combines a profound theoretical framework with many practical exercises. While it focuses on many types of media, students can choose to focus on their preferences. Moreover, students have access to many academical articles and papers and also to many databases that can give them a broader perspective on the world of digital media.

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    Programme: Media and Cultural Studies
    Degree: Bachelor's
    Graduation: 2022
    Delivery Type: On Campus
    Campus: Amsterdam
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