A business cannot survive if its products are not marketed in the proper way. Luckily for all the businesses out there, the number of candidates wanting to pursue a marketing career is growing tremendously.
The aim of this degree is to help students anticipate, manage, and satisfy customers’ needs and wants. By doing so, they will be able to effectively communicate the benefits of any business product to the targeted market.
Due to the fact that marketing is a complex industry, which tackles many areas ranging from market research to advertising and promotion, this degree focuses on all parts of the process before concentrating on a particular area of study.
Good news for marketing graduates! If you did not know yet, marketing is an essential aspect of all types of businesses, from all sectors of activity. Thus, all of them rely on marketers to promote and sell their products. A high market demand comes with many job opportunities available.
According to Labor Department Findings, graduates with a marketing degree can earn 98% more per hour than the ones working in the industry without having a specialised degree.
Furthermore, students are equipped with transferable skills, such as excellent communication abilities, strategic thinking, planning, data analysis and so on, that can be used in other industries too.
Marketing degrees can be studied either as Bachelor of Arts (BA) or Bachelor of Science (BSc). The major difference lies in the presence of more scientific and technological aspects, which are commonly seen in a BSc rather than a BA.
Like most degrees, marketing courses last between three and four years, depending on the university. However, there are institutions which give students the possibility to do a two-year associate’s degree – also called a ‘foundation’ degree.
Even if graduating from both degrees qualifies candidates to work in this industry, a Bachelor degree has higher chances to lead you to well-paid jobs.
I enthusiastically recommend this university as a premier academic institution. The institution’s commitment to maintaining a high standard of student excellence cultivates a stimulating and competitive learning environment that fosters growth and development. With its extensive array of degree offerings, renowned research faculty, abundant job prospects, and diverse range of activities, this university stands out as a top choice for aspiring scholars.
View moreWell, Linnaeus university is very good and helpful to the student about the study material and future plans. so I recommend it to other students if they want to study in Europe, especially in Swedish universities.
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As I am studying the master of science in marketing before starting the program I think that in this program I will learn practical things about marketing e.g Digital marketing, product research, Sales management etc but the whole program comprises of academic writing.
View moreA great international university located in Växjö and Kalmar, Sweden, that offers a wide variety of courses both in Swedish and English. More information about the university can be found online. I would definitely recommend it!
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