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Kaunas University of Technology - KTU
speciality: Communication

4.6

What is a Communications degree?

Communications is a universal degree, which explores the traditional forms of communication such as verbal, physical, visual and written communication but also extends beyond that to cover mass communication and social media. There are different types of communications degrees depending on the degree level.

Overall, Communications focuses on teaching effective communication through social media, web, print, mass media and verbal communication. However, there are two types of Communications degrees that exist. For instance, a Bachelor of Arts in Communications in the US is focused on preparing students for careers that are connected to writing, marketing, promotions, journalism and public relations. In contrast, Bachelor of Science in Communications is dedicated to the technology used in the science behind modern communication and prepares students for careers in production or sound engineering.

A Communications degree teaches students about how media and communication influences cultures, societies and people’s identities. It involves a significant amount of critical writing and research and covers different disciplines such as journalism, public relations, entertainment production, marketing, event planning and so many more disciplines, which are somehow connected to exchanging information and conveying messages. There are also different specialization options associated with this degree, including political communication, mass media, journalism, health communication, etc.

It is worth noting that a Communications degree has many intersection points with psychology, sociology, linguistics and in some cases politics.

Benefits of a Communications degree

The main benefit of a Communications degree is its universal nature. It applies to almost any subject or professional setting. For example, some of the top careers in the field of Communications include announcers, art directors, editors, broadcast and sound engineering technicians, reporters, correspondents, broadcast analysts, technical writers, writers and authors, interpreters, translators, etc. Therefore, it keeps students’ career options open and doesn’t require them to have a predetermined career path that they want to follow.

Communications degrees prepare students to make an impact from the start of their careers unlike other degrees, which require further training. This is possible thanks to the multitude of professionally accredited degrees in Communications, which develop students’ abilities based on the established standards in the field. Moreover, there are many Communications courses, which offer work placement opportunities that enable students to gain the required professional skills before they have even started their career.

Another benefit associated with Communications degrees is the fact that they develop students’ written and verbal communication skills significantly.

A major advantage of Communications over other degrees is that in most cases there are no prerequisites required to study Communications.

 

Communications degree structure

The duration of a Communications degree varies depending on the country and degree level. For example, Higher Education Institutions in the UK offer 3-year Bachelor’s courses. In some cases, the course may extend to four years if students are given the opportunity to spend a year abroad or in industry between the second and third year through a sandwich course. Bachelor’s degrees in Communications in the US usually take around four years to complete.

Over the duration of a Bachelor’s Communications degree, students are expected to learn and be able to apply the established communications theories by developing the technical skills required to work in a professional setting. In the first year of their studies, students learn predominantly how media and communication influences cultures, societies and people’s identities. Optional modules may introduce them to professional communication, journalism, documentary, film-making, marketing, etc. In addition to the introductory topics, this degree allows students to learn about more complex areas of communications such as interpersonal relations, brand management and linguistics at a later stage. For instance, the second and third years enable students to get a deeper understanding of theoretical concepts related to media and culture and develop practical skills in research and communications. Additionally, students may have the opportunity to take optional modules and pursue their interests in different areas related to Communications such as gender, race, youth, culture, digital media, political communication, public relations, etc.

The most common duration of a Master’s degree in Communications is between 1 and 2 years depending on the mode of study (full-time or part-time) and country.

PhD and MPhil degrees in Communications require students to dedicate anywhere between 3 and 6 years to their studies depending on the mode and country of study.

8 Student Reviews

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  • Communication Studies
    avatar
    Interdisciplinary Programme

    The University is very welcoming and encouraging its students to participate in the extracurricular activities and benefit from the opportunities it provides from the beginning. It even financially incentives in one way or another. Its programmes generally have integrated exchange programmes. And you can always find someone to help you for academic and/or administrative issues. Highly recommended.

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    Programme: Communication Studies
    Degree: Bachelor's
    Graduation: 2027
    Delivery Type: Blended
    Campus: Kaunas
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  • Communication Studies
    Yauheni
    KTU review

    Kaunas University of Technology brings tech and literature together in a clear way. I enjoy the hands-on labs and the creative writing workshops. The campus also has a big library and busy student clubs. Some courses, like philosophy, can feel heavy and hard to follow. Teachers are helpful and classes are small enough for questions. Overall, studying, living, and making friends here has been a great experience. I feel like I’m growing both personally and professionally.

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    Programme: Communication Studies
    Degree: Bachelor's
    Graduation: 2027
    Delivery Type: Blended
    Campus: Kaunas
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    3 months ago
    Kaunas Technology University - Official Response
    Kaunas Technology University - Official Response
    Official Reply
    Thank you for the review. We are inspired by your personal and professional growth and value the appreciation of tech and humanitarian side of your studies.
  • Communication Studies
    avatar
    Overall good.

    Kaunas University of Technology has a good reputation. I am studying Communication Studies and Information Management Technologies. The courses are well structured and useful. Teachers are supportive, and the learning environment is good. Overall, I am satisfied with my studies at KTU.
    After all of that I will say it’s hard.

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    Programme: Communication Studies
    Degree: Bachelor's
    Graduation: 2027
    Delivery Type: On Campus
    Campus: Kaunas
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  • Communication Studies
    মেহেদী
    Dream of every student

    Studying at the ktu was a life-changing experience for me. The campus environment was vibrant and inspiring, and it encouraged me to think independently and explore new ideas. Beyond academics, I built strong friendships and learned important life lessons about teamwork, responsibility, and resilience.

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    Programme: Communication Studies
    Degree: Bachelor's
    Graduation: 2024
    Delivery Type: On Campus
    Campus: Kaunas
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  • Communication Studies
    avatar
    About the programme

    My opinion is that as I’m an international student I would like to say that this university is best choice for my higher studies.Because when compares to other european universities, I think this university gives high value education at affordable cost. I would recommend this for those who like to come to this University

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    Programme: Communication Studies
    Degree: Bachelor's
    Graduation: 2028
    Delivery Type: Blended
    Campus: Kaunas
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  • New Media ...
    Language
    Ifeoluwa
    Interesting classes

    I studied New Media Language at KTU, and I enjoyed most of the classes! It helped me become a better writer and speaker, among other things. Perhaps, one of the best gifts it gave to me was helping me be a fluent speaker of Spanish!

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    Programme: New Media Language
    Degree: Bachelor's
    Graduation: 2024
    Delivery Type: On Campus
    Campus: Kaunas
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    05 Jul, 2024
    Kaunas Technology University - Official Response
    Kaunas Technology University - Official Response
    Official Reply
    Nice to hear from you, Ifeoluwa! The New Media Language study program is one of those programs at KTU that stand out due to its future-oriented and the most up-to-date modules. There are also many possibilities to learn foreign languages, professors are passionate about media and teach students to be real experts in it.
  • Communication Studies
    avatar
    ktu

    Kaunas University of Technology is one of the most interesting and fascinating in my opinion. Here technology and literature come together like wine and cheese. I like studying at that university, of course there are pluses and minuses, especially philosophy, for me it is too heavy and incomprehensible subject. All in all, learning, living, growing and having fun is one fun thing to do.

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    Programme: Communication Studies
    Degree: Bachelor's
    Graduation: 2027
    Delivery Type: On Campus
    Campus: Kaunas
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  • Communication Studies
    avatar
    Atmosphere and modules

    As a student, I enjoy the events and activities KTU offers—they keep me motivated, engaged and emotionally balanced. While some first-year modules feel unnecessary, later years become more focused and relevant. KTU provides many opportunities: you just need to be proactive to make the most of them for your future.

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    Programme: Communication Studies
    Degree: Bachelor's
    Graduation: 2027
    Delivery Type: On Campus
    Campus: Kaunas
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