A business cannot survive if its products are not marketed in the proper way. Luckily for all the businesses out there, the number of candidates wanting to pursue a marketing career is growing tremendously.
The aim of this degree is to help students anticipate, manage, and satisfy customers’ needs and wants. By doing so, they will be able to effectively communicate the benefits of any business product to the targeted market.
Due to the fact that marketing is a complex industry, which tackles many areas ranging from market research to advertising and promotion, this degree focuses on all parts of the process before concentrating on a particular area of study.
Good news for marketing graduates! If you did not know yet, marketing is an essential aspect of all types of businesses, from all sectors of activity. Thus, all of them rely on marketers to promote and sell their products. A high market demand comes with many job opportunities available.
According to Labor Department Findings, graduates with a marketing degree can earn 98% more per hour than the ones working in the industry without having a specialised degree.
Furthermore, students are equipped with transferable skills, such as excellent communication abilities, strategic thinking, planning, data analysis and so on, that can be used in other industries too.
Marketing degrees can be studied either as Bachelor of Arts (BA) or Bachelor of Science (BSc). The major difference lies in the presence of more scientific and technological aspects, which are commonly seen in a BSc rather than a BA.
Like most degrees, marketing courses last between three and four years, depending on the university. However, there are institutions which give students the possibility to do a two-year associate’s degree – also called a ‘foundation’ degree.
Even if graduating from both degrees qualifies candidates to work in this industry, a Bachelor degree has higher chances to lead you to well-paid jobs.
Loughborough is an amazing university that is bursting with different opportunities to find something that suits your personal desires. This is accompanied by the Loughborough’s sense of community through the strong support system. Alongside this, there are many great facilities on the vibrant campus that encourages students to work hard on their studies. Whether it’s a business course or a design course, there is a building for everyone. I would recommend this University to people as it really is a transformative experience.
View moreGreat place to learn and grow academically and as a person. In addition to making lifelong friendships and putting myself out there by joining sports clubs and societies. 100% recommend for anyone seeking knowledge
View moreLoughborough has been regarded as one of the prestigious University in UK and has been ranked high amongst other universities. So, in order to maintain their ranking, they listen and understand as much as possible. They have dedicated a small building for Postgraduates and have a lot of other facilities.
View moreMy criteria are to have practical modules and training; therefore, other programs from other universities did not meet my requirements. In the end, I found the modules of Loughborough Univerisity ticked all my list. There are eight modules in total dividing into half of the compulsory and the other half of optional modules. I can broaden my knowledge about strategic marketing management, customer engagement, customer behaviours, and especially the application of recent technologies into marketing.
Impressive Modules:
– Collaborative Project
– Digital Technologies for Market Analysis:
– Digital Practices for Customer Engagement
– Design Practices in Digital Industries
The university was brilliant and really supportive! Brilliant campus with great sports facilities. My university experience was amazing – from halls to the union. I would definitely recommend Loughborough Uni.
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