A business cannot survive if its products are not marketed in the proper way. Luckily for all the businesses out there, the number of candidates wanting to pursue a marketing career is growing tremendously.
The aim of this degree is to help students anticipate, manage, and satisfy customers’ needs and wants. By doing so, they will be able to effectively communicate the benefits of any business product to the targeted market.
Due to the fact that marketing is a complex industry, which tackles many areas ranging from market research to advertising and promotion, this degree focuses on all parts of the process before concentrating on a particular area of study.
Good news for marketing graduates! If you did not know yet, marketing is an essential aspect of all types of businesses, from all sectors of activity. Thus, all of them rely on marketers to promote and sell their products. A high market demand comes with many job opportunities available.
According to Labor Department Findings, graduates with a marketing degree can earn 98% more per hour than the ones working in the industry without having a specialised degree.
Furthermore, students are equipped with transferable skills, such as excellent communication abilities, strategic thinking, planning, data analysis and so on, that can be used in other industries too.
Marketing degrees can be studied either as Bachelor of Arts (BA) or Bachelor of Science (BSc). The major difference lies in the presence of more scientific and technological aspects, which are commonly seen in a BSc rather than a BA.
Like most degrees, marketing courses last between three and four years, depending on the university. However, there are institutions which give students the possibility to do a two-year associate’s degree – also called a ‘foundation’ degree.
Even if graduating from both degrees qualifies candidates to work in this industry, a Bachelor degree has higher chances to lead you to well-paid jobs.
The course is okay, the lecturers are fun and really nice. I find the content of the course very overwhelming. we have to struggle with balancing the fashion aspects with business as well as HCS so it’s really easy to fall behind, especially if you’re focusing on one. the lectures sometimes seem pointless. I understand they’re trying to make them fun and entertaining but they seem like I’m not learning the vital stuff, especially as I’m very new to the world of fashion I want to learn about the important stuff. In terms of the university, they messed me around with accommodation. I think the way they allocate the accommodation is bad as you get one choice and you can either take it or leave it. therefore people who might have a low income could be given the most expensive option with no other choice. I think a better way would be putting your options down and getting one of them or first come first serve. I put down three that I was open to and got one nowhere near my campus and also was none of my options. also not many facilities for the uni.
View moreThe programme as a whole is good, definitely beneficial in the long run with good career prospects offered to us throughout each module. There is however a gap in the efficiency of how the modules are delivered, both the remote modules are delivered in 3-hour lectures of just talking. It’s very easy to lose interest and there doesn’t seem like there is much point in attending them as there is no correlation to the module’s actual submission. The fashion practicals based modules, however, are taught completely in person and the lecturers certainly put lots of effort in, however, 6-hour lecturers twice a week is a piss-take and reduces the attendance rate by probably 90% it’s ridiculous.
View moreInitially, an art degree can seem daunting and the prospect of having your work critiqued to a whole new level is scary. At the University of Brighton, my work is celebrated, appreciated and understood as my own art, of course, constructive feedback is constantly given but I am never unsure of my progress or proud of my achievements. The lecturers give constant support and clearly do their jobs because they love the degree and industry rather than to earn money. There’s no doubt that whilst studying fashion at Brighton you will gain heaps of experience to develop a fully realised portfolio in order to finally enter the industry.
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