A business cannot survive if its products are not marketed in the proper way. Luckily for all the businesses out there, the number of candidates wanting to pursue a marketing career is growing tremendously.
The aim of this degree is to help students anticipate, manage, and satisfy customers’ needs and wants. By doing so, they will be able to effectively communicate the benefits of any business product to the targeted market.
Due to the fact that marketing is a complex industry, which tackles many areas ranging from market research to advertising and promotion, this degree focuses on all parts of the process before concentrating on a particular area of study.
Good news for marketing graduates! If you did not know yet, marketing is an essential aspect of all types of businesses, from all sectors of activity. Thus, all of them rely on marketers to promote and sell their products. A high market demand comes with many job opportunities available.
According to Labor Department Findings, graduates with a marketing degree can earn 98% more per hour than the ones working in the industry without having a specialised degree.
Furthermore, students are equipped with transferable skills, such as excellent communication abilities, strategic thinking, planning, data analysis and so on, that can be used in other industries too.
Marketing degrees can be studied either as Bachelor of Arts (BA) or Bachelor of Science (BSc). The major difference lies in the presence of more scientific and technological aspects, which are commonly seen in a BSc rather than a BA.
Like most degrees, marketing courses last between three and four years, depending on the university. However, there are institutions which give students the possibility to do a two-year associate’s degree – also called a ‘foundation’ degree.
Even if graduating from both degrees qualifies candidates to work in this industry, a Bachelor degree has higher chances to lead you to well-paid jobs.
New campus with 101 resources.
So much solo and group study areas and lectures always there
For assignments work is always well explained and resources are gave to lead you in right pathway aswell as examples
I am studying master’s degree at the Birmingham campus. unfortunately with the exception of the affordable tuition fee. it doesn’t have any facilities. but the staff and lecturers are friendly and supportive.
View moreUlster University is conveniently located in the city centre. This makes it simple to get around. The teachers and staff are approachable. There are always activities available for students to participate in. I like how all of the classes and workshops are housed in the same building. My only wish is that the workshops were open on weekends. Most of the students get tired after class hour so they miss it.
Now I am having a long break from university, already missing everyone. Miss our presentation and teamwork. Fun with teachers. My course is very fun to learn. It is MSc Marketing. You could learn some incredible tricks for sales. You get an idea of technology and business hacks. All the lecturers are very smart and helpful. They check your assignment and email you before your submission.
The student services are also very good. During the pandemic, they conducted regular classes with Webex. Which is easy to use.
One thing I would avoid is accommodation because I think It is overpriced.
I already got a part time job in a firm as a sales consultant. I can put what I learnt into practice now. Thanks to Ulster.
View moreOverall, I like the university program. Course content design, faculty quality, delivered values, service quality. The university can improve its career support for master’s students. The library can have more books to deliver.
View moreIt has been a great experience. I am learning new things and ready for the labour market. My lecturers are very knowledgable and are always ready to help us in areas where we need help. The school has a great library with a lot of books to choose from.
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