A business cannot survive if its products are not marketed in the proper way. Luckily for all the businesses out there, the number of candidates wanting to pursue a marketing career is growing tremendously.
The aim of this degree is to help students anticipate, manage, and satisfy customers’ needs and wants. By doing so, they will be able to effectively communicate the benefits of any business product to the targeted market.
Due to the fact that marketing is a complex industry, which tackles many areas ranging from market research to advertising and promotion, this degree focuses on all parts of the process before concentrating on a particular area of study.
Good news for marketing graduates! If you did not know yet, marketing is an essential aspect of all types of businesses, from all sectors of activity. Thus, all of them rely on marketers to promote and sell their products. A high market demand comes with many job opportunities available.
According to Labor Department Findings, graduates with a marketing degree can earn 98% more per hour than the ones working in the industry without having a specialised degree.
Furthermore, students are equipped with transferable skills, such as excellent communication abilities, strategic thinking, planning, data analysis and so on, that can be used in other industries too.
Marketing degrees can be studied either as Bachelor of Arts (BA) or Bachelor of Science (BSc). The major difference lies in the presence of more scientific and technological aspects, which are commonly seen in a BSc rather than a BA.
Like most degrees, marketing courses last between three and four years, depending on the university. However, there are institutions which give students the possibility to do a two-year associate’s degree – also called a ‘foundation’ degree.
Even if graduating from both degrees qualifies candidates to work in this industry, a Bachelor degree has higher chances to lead you to well-paid jobs.
Every subject you choose is delivered in a wide range of tools – from financial tools to ethics. There are a bunch of student activities organized by the student affairs department – from workshops to parties and travelling. I would recommend GBSB because here you will become a big thinker, get a huge network as GBSB students are from everywhere, gain huge exchange of experience and of course have the great Spanish culture as a great dessert.
View moreFirstly, I want to mention that GBSB is located in the most engaging countries in the EU. Moreover, the business school offers high opportunities for career and good networking with international society. I would mention amazing events that represent the GBSB, which increases business awareness and give a chance to meet people with similar mindsets and interests.
View moreI finished my master degree in Communication and Future Marketing and it was one of my best experience. I have to say that GBSB Global is a well qualified school and a very good opportunity for anyone who wants to travel abroad to develop his/her career path or to enhance his/her skills. The professors were professional and international. The administration team was also very helpful and supportive. There were many activities and events every week which made us feel home, and at the same time we had many sports events which means we could practice what we love. The school also has a useful employment program, making it easy for international students to find internships or jobs, I totally recommend GBSB Global for anyone who wants to study abroad and develop his/her skills.
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