SRH University of Applied Sciences
speciality:
Marketing
What Is a Marketing Degree?
A business cannot survive if its products are not marketed in the proper way. Luckily for all the businesses out there, the number of candidates wanting to pursue a marketing career is growing tremendously.
The aim of this degree is to help students anticipate, manage, and satisfy customers’ needs and wants. By doing so, they will be able to effectively communicate the benefits of any business product to the targeted market.
Due to the fact that marketing is a complex industry, which tackles many areas ranging from market research to advertising and promotion, this degree focuses on all parts of the process before concentrating on a particular area of study.
Benefits of a Marketing Degree
Good news for marketing graduates! If you did not know yet, marketing is an essential aspect of all types of businesses, from all sectors of activity. Thus, all of them rely on marketers to promote and sell their products. A high market demand comes with many job opportunities available.
According to Labor Department Findings, graduates with a marketing degree can earn 98% more per hour than the ones working in the industry without having a specialised degree.
Furthermore, students are equipped with transferable skills, such as excellent communication abilities, strategic thinking, planning, data analysis and so on, that can be used in other industries too.
Marketing Degree Structure
Marketing degrees can be studied either as Bachelor of Arts (BA) or Bachelor of Science (BSc). The major difference lies in the presence of more scientific and technological aspects, which are commonly seen in a BSc rather than a BA.
Like most degrees, marketing courses last between three and four years, depending on the university. However, there are institutions which give students the possibility to do a two-year associate’s degree – also called a ‘foundation’ degree.
Even if graduating from both degrees qualifies candidates to work in this industry, a Bachelor degree has higher chances to lead you to well-paid jobs.
3 Student Reviews
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Business and ...09 Apr, 2024
ClaudiaDEGreat atmosphere to learnSRH University Heidelberg fantastic institution offers a wide range of exciting academic programs. Located in the beautiful city of Heidelberg, it’s the perfect place to pursue your educational dreams. Whether you’re interested in business, psychology, or engineering, SRH University Heidelberg has got you covered. The professors are incredibly knowledgeable and passionate about their subjects, making learning a truly enriching experience. Plus, the campus itself is stunning, with a vibrant and inclusive community. So, if you’re looking for a university that combines academic excellence with a wonderful atmosphere, SRH University Heidelberg is definitely worth attending.
View moreProgramme: Business and MarketingDegree: Bachelor'sGraduation: 2026Delivery Type: On CampusCampus: Heidelberg -
Business and ...08 Dec, 2023 LeonieCHA better technique for teaching
my involvement with this college was truly outstanding, from the day I began my classes either eye to eye or online I had the best educators and showing strategies, practices and talks, I had the potential chance to concentrate on what I truly needed with the best materials, truly more than something I would transform I would have an idea that is do additional time abroad and not only one semester.As a student, I had an amazing time; the environment was great, and it was amazing to be able to study abroad and participate in internships.
View moreProgramme: Business and MarketingDegree: Bachelor'sGraduation: 2025Delivery Type: On CampusCampus: Heidelberg -
Business and ...18 Feb, 2022
Axel AndreasThe teaching methods applied are first class, very didactic and effective.Really my experience at this university was one of the best, from the day I started my classes either face to face or online I had the best teachers and teaching methods, practices and lectures, I had the opportunity to study what I really wanted with the best materials, really more than something I would change I would have a suggestion that would be to do more time abroad and not just one semester.
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I had an incredible experience as a student, the environment is great and the opportunity to be able to leave your country to study and to be able to do internships is amazing.Programme: Business and MarketingDegree: Bachelor'sGraduation: 2022Delivery Type: On CampusCampus: Heidelberg
