Curtin University
speciality:
Marketing
What Is a Marketing Degree?
A business cannot survive if its products are not marketed in the proper way. Luckily for all the businesses out there, the number of candidates wanting to pursue a marketing career is growing tremendously.
The aim of this degree is to help students anticipate, manage, and satisfy customers’ needs and wants. By doing so, they will be able to effectively communicate the benefits of any business product to the targeted market.
Due to the fact that marketing is a complex industry, which tackles many areas ranging from market research to advertising and promotion, this degree focuses on all parts of the process before concentrating on a particular area of study.
Benefits of a Marketing Degree
Good news for marketing graduates! If you did not know yet, marketing is an essential aspect of all types of businesses, from all sectors of activity. Thus, all of them rely on marketers to promote and sell their products. A high market demand comes with many job opportunities available.
According to Labor Department Findings, graduates with a marketing degree can earn 98% more per hour than the ones working in the industry without having a specialised degree.
Furthermore, students are equipped with transferable skills, such as excellent communication abilities, strategic thinking, planning, data analysis and so on, that can be used in other industries too.
Marketing Degree Structure
Marketing degrees can be studied either as Bachelor of Arts (BA) or Bachelor of Science (BSc). The major difference lies in the presence of more scientific and technological aspects, which are commonly seen in a BSc rather than a BA.
Like most degrees, marketing courses last between three and four years, depending on the university. However, there are institutions which give students the possibility to do a two-year associate’s degree – also called a ‘foundation’ degree.
Even if graduating from both degrees qualifies candidates to work in this industry, a Bachelor degree has higher chances to lead you to well-paid jobs.
5 Student Reviews
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Bachelor of ...8 months ago
RumbidzaiMUTourism hospitality and marketingI enjoy my degree as it offers hands on experience through tackling business world scenarios. The beauty about my double major is that it enable exploration of two industries that I am passionate about which is very fascinating.
View moreProgramme: Bachelor of Commerce and Media (PR)Degree: Bachelor'sGraduation: 2026Delivery Type: On CampusCampus: Dubai -
Advertising and ...28 Apr, 2023
MikePHCourse ExperienceCurtin University has been a great overall experience from start to finish. Multiple programs and external help are tailored for all students that are in need of guidance. Many different workshops for the opportunity to improve or gain certain skills, essentially extra classes to prepare for University and the workforce.
I would highly recommend Curtin University for it is recognized in the Country with the highest employment satisfaction among graduates. Curtin University will ensure all the skills, material and guidance are at your disposable.
View moreProgramme: Advertising and MarketingDegree: Bachelor'sGraduation: 2023Delivery Type: On CampusCampus: Perth -
Marketing and ...22 Nov, 2022 MarinaAUGood!
My University is located in Western Australia, perth (Bentley campus). I have been a student there since 2020 but have changed courses from health science to do business and currently majoring in marketing and management. The classroom are bit weird as they would not be in order but would be tricky to get around. I am currently in a Club and am the photographer of it. I love my course, however i did not enjoy the core units as some of those units were useless
View moreProgramme: Marketing and ManagementDegree: Bachelor'sGraduation: 2024Delivery Type: On CampusCampus: Perth -
Marketing Analytics26 Jul, 2020 FadilExcellent transfer program
This university is very well-equipped. They do get some issues once in a while due to subjects or issues with some of the guidelines for the main campus being applied in Dubai, but truly other than the small size Curtin is a college experience to be had.
View moreProgramme: Marketing AnalyticsDegree: Bachelor'sGraduation: 2022Campus: Dubai -
Marketing and ...23 Jul, 2020 StudentLack of space
I enjoy studying at curtin. The teaching style and curriculum is interesting and quite easy to make it through, including the one on one with lecturers. However, the campus is too small and the number of students are increasing.
View moreProgramme: Marketing and MediaDegree: Bachelor'sGraduation: 2021Campus: Dubai
