A business cannot survive if its products are not marketed in the proper way. Luckily for all the businesses out there, the number of candidates wanting to pursue a marketing career is growing tremendously.
The aim of this degree is to help students anticipate, manage, and satisfy customers’ needs and wants. By doing so, they will be able to effectively communicate the benefits of any business product to the targeted market.
Due to the fact that marketing is a complex industry, which tackles many areas ranging from market research to advertising and promotion, this degree focuses on all parts of the process before concentrating on a particular area of study.
Good news for marketing graduates! If you did not know yet, marketing is an essential aspect of all types of businesses, from all sectors of activity. Thus, all of them rely on marketers to promote and sell their products. A high market demand comes with many job opportunities available.
According to Labor Department Findings, graduates with a marketing degree can earn 98% more per hour than the ones working in the industry without having a specialised degree.
Furthermore, students are equipped with transferable skills, such as excellent communication abilities, strategic thinking, planning, data analysis and so on, that can be used in other industries too.
Marketing degrees can be studied either as Bachelor of Arts (BA) or Bachelor of Science (BSc). The major difference lies in the presence of more scientific and technological aspects, which are commonly seen in a BSc rather than a BA.
Like most degrees, marketing courses last between three and four years, depending on the university. However, there are institutions which give students the possibility to do a two-year associate’s degree – also called a ‘foundation’ degree.
Even if graduating from both degrees qualifies candidates to work in this industry, a Bachelor degree has higher chances to lead you to well-paid jobs.
I like how easy and flexible the learning system was, the lecturers are nice and most do activities that keep you connected with the course practically and theoretically, overall had a fun time in SGH warsaw school of economics
View moreI would say that SGH can still be considered the best economics university in Poland, however it defenitelly relies on the good reputation earned in 90′ and early 2000′.
Studying at SGH for sheer theoretical knowledge can be done, but it requires carefully selecting your tutors and being more ambitious that the curriculum requires you to. The thing that adds value to studying at SGH is defenitely the number of student organizations and clubs, and practical benefits that come from participating in extracurricular activities.
View morewell to start the university has such a good environment for students and everyone is so welcoming and the professors are great as well. however, if you show your professor that you’re not putting in the work to study and pass they become really cold so being active is a must.
View moreFor the past two years, my university was online. Meaning, it was quite hard to experience the true ‘university life’. Despite not being able to socialize with other students and teachers, my gregarious side never seems to bother. The classes were conducted so that the teacher, student relationship was easily accessible, the atmosphere was pleasant for learning, and it seemed that more students were engaged during online classes.
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