VIZJA University
speciality:
Marketing
What Is a Marketing Degree?
A business cannot survive if its products are not marketed in the proper way. Luckily for all the businesses out there, the number of candidates wanting to pursue a marketing career is growing tremendously.
The aim of this degree is to help students anticipate, manage, and satisfy customers’ needs and wants. By doing so, they will be able to effectively communicate the benefits of any business product to the targeted market.
Due to the fact that marketing is a complex industry, which tackles many areas ranging from market research to advertising and promotion, this degree focuses on all parts of the process before concentrating on a particular area of study.
Benefits of a Marketing Degree
Good news for marketing graduates! If you did not know yet, marketing is an essential aspect of all types of businesses, from all sectors of activity. Thus, all of them rely on marketers to promote and sell their products. A high market demand comes with many job opportunities available.
According to Labor Department Findings, graduates with a marketing degree can earn 98% more per hour than the ones working in the industry without having a specialised degree.
Furthermore, students are equipped with transferable skills, such as excellent communication abilities, strategic thinking, planning, data analysis and so on, that can be used in other industries too.
Marketing Degree Structure
Marketing degrees can be studied either as Bachelor of Arts (BA) or Bachelor of Science (BSc). The major difference lies in the presence of more scientific and technological aspects, which are commonly seen in a BSc rather than a BA.
Like most degrees, marketing courses last between three and four years, depending on the university. However, there are institutions which give students the possibility to do a two-year associate’s degree – also called a ‘foundation’ degree.
Even if graduating from both degrees qualifies candidates to work in this industry, a Bachelor degree has higher chances to lead you to well-paid jobs.
1 Student Reviews
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Digital and ...5 months ago
ArifPLMajor Administrative IssuesI enrolled in this university expecting a smooth and transparent process, but my experience has been extremely disappointing. First, I was registered in the wrong program, despite applying and paying for my intended one. When I discovered the error, the university demanded extra fees for the incorrect program, even though I had already paid for my actual program. Resolving this issue required me to physically visit the campus and insist on correcting my registration.
On top of that, during my application, the official system displayed a conditional registration fee of 800 PLN, but after confirmation, the university informed me that the actual fee was around 2150 PLN — almost three times higher. They admitted it was a system error, but initially refused to honor the original fee.
Additionally, the grading system is extremely slow and inconsistent. Some of my grades were entered up to three months late, negatively affecting my TRC/academic standing.
Overall, this university fails in administrative efficiency, transparency, and student support. Students deserve reliable information, timely updates, and fair treatment — which I did not receive here.
Btw here my name Arif Mehmet / student number 6***2
View moreProgramme: Digital and Social Media MarketingDegree: Bachelor'sGraduation: 2026Delivery Type: BlendedCampus: Warsaw
