MIB Trieste School of Management
speciality:
Marketing
What Is a Marketing Degree?
A business cannot survive if its products are not marketed in the proper way. Luckily for all the businesses out there, the number of candidates wanting to pursue a marketing career is growing tremendously.
The aim of this degree is to help students anticipate, manage, and satisfy customers’ needs and wants. By doing so, they will be able to effectively communicate the benefits of any business product to the targeted market.
Due to the fact that marketing is a complex industry, which tackles many areas ranging from market research to advertising and promotion, this degree focuses on all parts of the process before concentrating on a particular area of study.
Benefits of a Marketing Degree
Good news for marketing graduates! If you did not know yet, marketing is an essential aspect of all types of businesses, from all sectors of activity. Thus, all of them rely on marketers to promote and sell their products. A high market demand comes with many job opportunities available.
According to Labor Department Findings, graduates with a marketing degree can earn 98% more per hour than the ones working in the industry without having a specialised degree.
Furthermore, students are equipped with transferable skills, such as excellent communication abilities, strategic thinking, planning, data analysis and so on, that can be used in other industries too.
Marketing Degree Structure
Marketing degrees can be studied either as Bachelor of Arts (BA) or Bachelor of Science (BSc). The major difference lies in the presence of more scientific and technological aspects, which are commonly seen in a BSc rather than a BA.
Like most degrees, marketing courses last between three and four years, depending on the university. However, there are institutions which give students the possibility to do a two-year associate’s degree – also called a ‘foundation’ degree.
Even if graduating from both degrees qualifies candidates to work in this industry, a Bachelor degree has higher chances to lead you to well-paid jobs.
2 Student Reviews
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Strategic Marketing18 Nov, 2024
ValentinaITTop FacultyI attended a Strategic Marketing course at MIB Trieste School of Management in 2016.
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It was an incredibly valuable experience, not only due to the professionalism of the trainers but also because of the high caliber of my classmates. Highly recommended!Programme: Strategic MarketingDegree: Short CourseGraduation: 2016Delivery Type: On CampusCampus: Trieste19 Nov, 2024
MIB Trieste School of Management Official ResponseOfficial Reply -
Strategic Marketing06 Feb, 2025 ZariaITSuch a good school full of positive energy
My time at MIB Trieste School of Management has been truly transformative. The sense of community and collaboration is unlike anything I have experienced at other universities. The resources, opportunities, and access to professors are outstanding, and the alumni network is incredibly strong.
What truly sets MIB Trieste apart is its unique community, it is a place where students are driven by the desire to make a positive impact through their careers, not just financial gain. The beautiful and safe campus offers a wide range of opportunities for fun and engagement, making it an ideal place to learn and grow.
View moreProgramme: Strategic MarketingDegree: Bachelor'sGraduation: 2027Delivery Type: On CampusCampus: Trieste07 Feb, 2025MIB Trieste School of Management Official ResponseOfficial Reply
