Student review [#100571] for Master in Business Analytics & AI
at University of Ontario Institute of Technology - UOIT

I am currently completing my Master’s in Business Analytics and AI at Ontario Tech University and honestly it has been a solid experience so far. The program is rigorous and genuinely relevant to what is happening in the industry right now. The coursework covers everything from machine learning to data visualization and predictive modeling, which has been incredibly useful for the kind of marketing and analytics work I do professionally.
What I appreciate most is how career focused the program is. The faculty are knowledgeable and approachable, and the small class sizes mean you actually get attention rather than feeling like just another student.
That said, one area where I think the university could do better is the co-op component. While the mandatory co-op is a great concept on paper, the university does not take a particularly active role in helping students secure placements. You are largely left to find opportunities on your own, which can be frustrating especially for international students or those without an established network in Canada. A more hands on approach to placement support would make a significant difference.
Overall though, for anyone considering a graduate program that bridges business and technology, Ontario Tech is a strong choice. The GTA location also means you are well positioned for career opportunities in one of Canada’s most active job markets. Just come prepared to be proactive about your own career development