Overall the course experience was very positive. The MSc mixes solid theory with a lot of live case studies and practical projects, so you’re not just listening to lectures but actually applying concepts to real companies and campaigns. The subjects are quite varied across international commerce, digital marketing tools/strategy and analytics, which keeps it interesting and up‑to‑date. The study environment in Clermont‑Ferrand is friendly and quite international. You’ll meet people from different countries and backgrounds but it’s still a manageable campus where you actually get to know your classmates and professors. Facilities and infrastructure are good (classrooms, tech, project spaces) and the city itself is student‑oriented and not too expensive so it’s easy to focus on studying while still having a decent social life. If you have specific questions about courses, workload or projects happy to go into more detail.