Cardiff University
speciality: Geography

Studying Human Geography and Planning has given me a strong understanding of how people interact with places, spaces, and markets. The course develops skills in research, data analysis, and understanding social trends, which are directly relevant to marketing. Learning about consumer behaviour, urban environments, and spatial patterns has helped me understand how location, culture, and demographics influence marketing strategies. Group projects and presentations have also strengthened my communication and teamwork skills, preparing me well for a marketing-focused internship.