Johan Cruyff Institute Speciality : Marketing
programme: Digital Marketing in Sport

My experience in the Specialized Diploma in Sports Marketing had both positive notes and some areas of opportunities. On one hand, I had the opportunity of taking lessons from high-end professionals with profound knowledge and excellent communication skills (written in presentations as the course was asynchronous) and, in one particular project, the opportunity to work with students from two countries different than mine, enriching the intercultural and international relationship among peers and expanding my professional (and to some point) personal network. However, there were some downsides as well, from which stood out the fact that because it was online and without too much live sessions, the networking opportunities were scarce, leaving out one major element of this type of courses. Additionally, having asynchronous courses limited the ability to really being able to communicate with professors in case of doubt, concern or simply course content. I’d definitely recommend it, as long as these elements are also taken into consideration.