Sheffield Hallam University | Latest Reviews | Student Reviews & University Rankings EDUopinions

Sheffield Hallam University

speciality: Marketing

4.3

What Is a Marketing Degree?

A business cannot survive if its products are not marketed in the proper way. Luckily for all the businesses out there, the number of candidates wanting to pursue a marketing career is growing tremendously. 

The aim of this degree is to help students anticipate, manage, and satisfy customers’ needs and wants. By doing so, they will be able to effectively communicate the benefits of any business product to the targeted market. 

Due to the fact that marketing is a complex industry, which tackles many areas ranging from market research to advertising and promotion, this degree focuses on all parts of the process before concentrating on a particular area of study.

 

Benefits of a Marketing Degree

Good news for marketing graduates! If you did not know yet, marketing is an essential aspect of all types of businesses, from all sectors of activity. Thus, all of them rely on marketers to promote and sell their products. A high market demand comes with many job opportunities available. 

According to Labor Department Findings, graduates with a marketing degree can earn 98% more per hour than the ones working in the industry without having a specialised degree.

Furthermore, students are equipped with transferable skills, such as excellent communication abilities, strategic thinking, planning, data analysis and so on, that can be used in other industries too.

Marketing Degree Structure

Marketing degrees can be studied either as Bachelor of Arts (BA) or Bachelor of Science (BSc). The major difference lies in the presence of more scientific and technological aspects, which are commonly seen in a BSc rather than a BA. 

Like most degrees, marketing courses last between three and four years, depending on the university. However, there are institutions which give students the possibility to do a two-year associate’s degree – also called a ‘foundation’ degree. 

Even if graduating from both degrees qualifies candidates to work in this industry, a Bachelor degree has higher chances to lead you to well-paid jobs. 

3 Student Reviews

Filter reviews
Sorry, no matches found. Try with another keyword
  • Advertising and ...
    Marketing
    Jamal
    Brilliant

    Sheffield Hallam university has a great support to help you with your course when you find things difficult. I have learned a lot, it improved my social life, and the libraries are very well equipped and a nice place for a quite study. Highly recommended if you wanna have a great career later in future.

    View more
    Programme: Advertising and Marketing
    Degree: Bachelor's
    Graduation: 2022
    Delivery Type: On Campus
    Campus: Sheffield
    Overall
    Professors
    Internationality
    Career Prospects
    Value
    Location
    Student Life
    Facilities
    Accommodation
  • Big Data ...
    Analytics
    avatar
    My study experience at SHU

    My post-pandemic experience of doing a Masters’s degree in my choice of subject at Sheffield Hallam University is quite good. Since travelling abroad for studies was my short time goal, after getting into this university, I had a good learning experience both personally and professionally. My confidence level got boosted when I was given an opportunity by the University to work as a student ambassador. I literally enjoyed my work at the university. Overall, I completely enjoyed my days at the university.

    View more
    Programme: Big Data Analytics
    Degree: Master's
    Graduation: 2022
    Delivery Type: On Campus
    Campus: Sheffield
    Overall
    Professors
    Internationality
    Career Prospects
    Value
    Location
    Student Life
    Facilities
    Accommodation
  • International Marketing
    avatar
    Sheffield Hallam...the good and the bad

    I was expecting a few more modules that would have some form of fun element to them, though all of the modules themselves were solidly set out and helped me to understand the ‘backstage’ area of marketing more than I did before. There was a huge level of internationality within the cohort and every day I met someone from a new area and learned a little more about different cultures just by being in a room with people. Though this also did mean that there were difficulties at times when cultures collided.

    The tutors were good and knew what they were doing. Some were far more helpful than others and a whole group of us didn’t get on with one particular tutor as they weren’t necessarily the most warm-hearted out of the bunch. But overall the tutors gave a positive experience.

    View more
    Programme: International Marketing
    Degree: Master's
    Graduation: 2022
    Delivery Type: Blended
    Campus: Sheffield
    Overall
    Professors
    Internationality
    Career Prospects
    Value
    Location
    Facilities

Receive more information
immediately for free

Sorry, for now, we can only help for business studies.
Our mission is to provide free valuable information for students to guide their decisions. Contact will be by email.
Autocomplete with
Your information is secure
Thanks!
We'll contact you soon via email
Are you managing this university?

If you're the owner or representative of Sheffield Hallam University, you can claim this University and build a better profile.

Claim this University
  • +programme_dots+
    +programme_dots_hide+
    +comment_date1+
    +comment_user_logo+
    +comment_user+
    +title+
    +comment+View more
    Programme: +program_name+
    Degree: +degree+
    Graduation: +graduation_year+
    Delivery Type: +delivery+
    Campus: +campus+
    +all_ratings+
  • Overall
    Facilities
    Professors
    Location
    Student Life
    Accomodation
    Internationality
    Value
    Career Prospects
    +reply1_date+
    +reply1_user_logo+
    +reply1_user+
    Official Reply
    +reply+
    Interested in studying at Sheffield Hallam University?
    This site uses cookies. By continuing to browse the site you are agreeing to our use of cookies. Review our Privacy Policy for more details.
    Close