A business cannot survive if its products are not marketed in the proper way. Luckily for all the businesses out there, the number of candidates wanting to pursue a marketing career is growing tremendously.
The aim of this degree is to help students anticipate, manage, and satisfy customers’ needs and wants. By doing so, they will be able to effectively communicate the benefits of any business product to the targeted market.
Due to the fact that marketing is a complex industry, which tackles many areas ranging from market research to advertising and promotion, this degree focuses on all parts of the process before concentrating on a particular area of study.
Good news for marketing graduates! If you did not know yet, marketing is an essential aspect of all types of businesses, from all sectors of activity. Thus, all of them rely on marketers to promote and sell their products. A high market demand comes with many job opportunities available.
According to Labor Department Findings, graduates with a marketing degree can earn 98% more per hour than the ones working in the industry without having a specialised degree.
Furthermore, students are equipped with transferable skills, such as excellent communication abilities, strategic thinking, planning, data analysis and so on, that can be used in other industries too.
Marketing degrees can be studied either as Bachelor of Arts (BA) or Bachelor of Science (BSc). The major difference lies in the presence of more scientific and technological aspects, which are commonly seen in a BSc rather than a BA.
Like most degrees, marketing courses last between three and four years, depending on the university. However, there are institutions which give students the possibility to do a two-year associate’s degree – also called a ‘foundation’ degree.
Even if graduating from both degrees qualifies candidates to work in this industry, a Bachelor degree has higher chances to lead you to well-paid jobs.
Hult (Undergraduate campus) has been a very unique experience for me, the manner in which there is an open door for communication between students and teachers has been beneficial as some of the course material I have learned and have tried to put into experience would have been a lot harder without the help of some of my teachers in some of my marketing and management classes.
View moreThrough its unique approach and program Hult Business school teaches you the soft and hard skills that are needed in the real world. It really prepares you for the challenges that come after graduation. What makes Hult so special to me is the international classroom and the dedication of the professors.
View moreI would recommend Hult because of its diverse learning. I don’t think I have ever spent more time in a school per year than I have at Hult.
I loved coming to school every day because this was where all of my new friends were, and all the teams that I got to work with. I think I made more genuine friends here than in any other place and we all worked so hard on something that I think we will never forget each other.
If you want to work hard and meet people from all over the globe to continuously keep you on your toes and have fun doing it, come to Hult.
Massive educational experience! Coming to Hult Boston has been the best decision of my life. The program is really practical and you have the opportunity to network with 100 different nationalities. I’m currently a Masters in International Marketing student, and I truly feel that my marketing skills and other hard and soft skills in general have improved a lot. Hult mainly works on developing your emotional Intelligence and your self-awareness, which are 2 very valuable attributes you will need to succeed in life. The university brand name is also rapidly growing a lot year after year. I’m proud and happy of the decision I made and I highly recommend Hult!
View moreHult is the ideal environment if you are a savvy business-minded entrepreneur looking to expand your network and be educated by industry experts and professionals in their respective areas. Hult offers the perfect balance between professionalism and internationalism; with over 150 countries represented across each campus, there’s a unique atmosphere of various perspectives and cultures that make lectures and student life ever so introspective and eye-opening; exploring different thoughts and cultures. If Business is your passion, look no further.
View moreIf you’re not looking for the typical university experience then Hult is a really great place. Because it’s quite a small university, you get to know both students and professors on a much more personal level. Class participation and independent clubs are easy to get into and that makes the experience very unique. My favourite learning experience was the fact that we got to work with real companies to solve real current problems.
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