A business cannot survive if its products are not marketed in the proper way. Luckily for all the businesses out there, the number of candidates wanting to pursue a marketing career is growing tremendously.
The aim of this degree is to help students anticipate, manage, and satisfy customers’ needs and wants. By doing so, they will be able to effectively communicate the benefits of any business product to the targeted market.
Due to the fact that marketing is a complex industry, which tackles many areas ranging from market research to advertising and promotion, this degree focuses on all parts of the process before concentrating on a particular area of study.
Good news for marketing graduates! If you did not know yet, marketing is an essential aspect of all types of businesses, from all sectors of activity. Thus, all of them rely on marketers to promote and sell their products. A high market demand comes with many job opportunities available.
According to Labor Department Findings, graduates with a marketing degree can earn 98% more per hour than the ones working in the industry without having a specialised degree.
Furthermore, students are equipped with transferable skills, such as excellent communication abilities, strategic thinking, planning, data analysis and so on, that can be used in other industries too.
Marketing degrees can be studied either as Bachelor of Arts (BA) or Bachelor of Science (BSc). The major difference lies in the presence of more scientific and technological aspects, which are commonly seen in a BSc rather than a BA.
Like most degrees, marketing courses last between three and four years, depending on the university. However, there are institutions which give students the possibility to do a two-year associate’s degree – also called a ‘foundation’ degree.
Even if graduating from both degrees qualifies candidates to work in this industry, a Bachelor degree has higher chances to lead you to well-paid jobs.
EWU is a private university located in Dhaka, Bangladesh. It was established in 1996 and has since become one of the most prominent private universities in the country. The university offers undergraduate and graduate programs in various fields, including business, science, engineering, law, and social sciences.
EWU is accredited by the University Grants Commission of Bangladesh (UGC) and is a member of the Association of Commonwealth Universities (ACU).
The faculty at EWU comprises experienced and highly qualified professors who are dedicated to providing quality education to students. The university has a modern campus with good facilities, including computer labs, libraries, and sports facilities.
In terms of student life, EWU offers a vibrant and inclusive community that encourages extracurricular activities, cultural events, and community service. The university has several student clubs and organizations that cater to various interests, such as sports, music, and social issues.
Overall, East West University is a well-respected institution in Bangladesh that provides quality education and a supportive community to its students.
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