GISMA Business School
speciality: Marketing
What Is a Marketing Degree?
A business cannot survive if its products are not marketed in the proper way. Luckily for all the businesses out there, the number of candidates wanting to pursue a marketing career is growing tremendously.
The aim of this degree is to help students anticipate, manage, and satisfy customers’ needs and wants. By doing so, they will be able to effectively communicate the benefits of any business product to the targeted market.
Due to the fact that marketing is a complex industry, which tackles many areas ranging from market research to advertising and promotion, this degree focuses on all parts of the process before concentrating on a particular area of study.
Benefits of a Marketing Degree
Good news for marketing graduates! If you did not know yet, marketing is an essential aspect of all types of businesses, from all sectors of activity. Thus, all of them rely on marketers to promote and sell their products. A high market demand comes with many job opportunities available.
According to Labor Department Findings, graduates with a marketing degree can earn 98% more per hour than the ones working in the industry without having a specialised degree.
Furthermore, students are equipped with transferable skills, such as excellent communication abilities, strategic thinking, planning, data analysis and so on, that can be used in other industries too.
Marketing Degree Structure
Marketing degrees can be studied either as Bachelor of Arts (BA) or Bachelor of Science (BSc). The major difference lies in the presence of more scientific and technological aspects, which are commonly seen in a BSc rather than a BA.
Like most degrees, marketing courses last between three and four years, depending on the university. However, there are institutions which give students the possibility to do a two-year associate’s degree – also called a ‘foundation’ degree.
Even if graduating from both degrees qualifies candidates to work in this industry, a Bachelor degree has higher chances to lead you to well-paid jobs.
5 Student Reviews
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International Marketing20 Dec, 2021InkiadThe way of study it’s like awesome. Because of some faculties
Basically, it’s good but I can’t say much because I didn’t attend the classes physically because of the Covid situation. But I will say some words about teaching, it’s like totally different and the reason is for our some faculties. They are very friendly and happy to help you every time. There’s a problem with their administration and international student support team. After all, everything is perfect from my side.
View moreProgramme: International MarketingDegree: Master'sGraduation: 2022Delivery Type: Online -
International Marketing19 Mar, 2020
Sukhman SinghGreat International ExposureAt GISMA, I have learned a lot and this can be credited to great curricular and the great international exposure that I received here. I can vouch for GISMA’s quality of education and I am sure that you won’t regret studying at GISMA.
View moreProgramme: International MarketingDegree: Master'sGraduation: 2020Campus: Berlin09 Jun, 2020
Şevval12 months agoWassim -
Marketing Management30 Mar, 2019 Anika KhanStudy program
My experience with the course is amazing. It offers the best possible modules synchronized with the digital era of marketing. Gives you career opportunities and especially caters your learning process.
View moreProgramme: Marketing ManagementDegree: Master'sGraduation: 2020Campus: Berlin14 Apr, 2019Jitendra -
International Marketing12 Mar, 2019 Larisa AdelaHigh quality of education
GISMA Business School offers high quality education in one of the most vibrant cities in Europe. By partnering with well known Universities from other european countries it offers a international environment. We get students form all over the world. This gives us the opportunity to learn how to work in multicultural teams. Furthermore, due to the diverse background we get to learn something new from all our colleagues. __The professors are highly trained and have a wide practical experience in the field that they teach. The courses are structured in such way that it gives us the chance to use the theories and models that we learn in real life simulations. __Studying at GISMA Business School is the best choice that I made regarding my education. Not only did it offer me the chance to learn something new but it also brought me to Berlin, one of the best cities in Europe for young professionals.
View moreProgramme: International MarketingDegree: Master'sGraduation: 2019Campus: Berlin -
International Marketing12 Mar, 2019 Sukhman SinghProfessional Business School
GISMA Business School is a great business school and helps me orientate my career in the right direction. They have professors with years of experience in their field and provide a great learning experience. Best part about the business school is that it provides a degree from a different business school (from different country) in Germany. Berlin is a very vibrant city with a lot of startups and has a lot of job opportunities. The best part of GISMA Business School is the international exposure that a I got. I have students from 10 different nationality.
View moreProgramme: International MarketingDegree: Master'sCampus: Berlin19 Mar, 2020Aarthy19 Mar, 2020Aarthy19 Mar, 2020Aarthy
