University of National and World Economy - UNWE
speciality: Marketing
What Is a Marketing Degree?
A business cannot survive if its products are not marketed in the proper way. Luckily for all the businesses out there, the number of candidates wanting to pursue a marketing career is growing tremendously.
The aim of this degree is to help students anticipate, manage, and satisfy customers’ needs and wants. By doing so, they will be able to effectively communicate the benefits of any business product to the targeted market.
Due to the fact that marketing is a complex industry, which tackles many areas ranging from market research to advertising and promotion, this degree focuses on all parts of the process before concentrating on a particular area of study.
Benefits of a Marketing Degree
Good news for marketing graduates! If you did not know yet, marketing is an essential aspect of all types of businesses, from all sectors of activity. Thus, all of them rely on marketers to promote and sell their products. A high market demand comes with many job opportunities available.
According to Labor Department Findings, graduates with a marketing degree can earn 98% more per hour than the ones working in the industry without having a specialised degree.
Furthermore, students are equipped with transferable skills, such as excellent communication abilities, strategic thinking, planning, data analysis and so on, that can be used in other industries too.
Marketing Degree Structure
Marketing degrees can be studied either as Bachelor of Arts (BA) or Bachelor of Science (BSc). The major difference lies in the presence of more scientific and technological aspects, which are commonly seen in a BSc rather than a BA.
Like most degrees, marketing courses last between three and four years, depending on the university. However, there are institutions which give students the possibility to do a two-year associate’s degree – also called a ‘foundation’ degree.
Even if graduating from both degrees qualifies candidates to work in this industry, a Bachelor degree has higher chances to lead you to well-paid jobs.
3 Student Reviews
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Business Informatics04 Apr, 2020
MariaUNWE is great opportunityI have had a brilliant time, meeting new friends throughout my time there. The tutors and support staff work well together and strive to get the best for their students. The facilities within the university campus are really good and you can use it all(library, computer room, etc.). The university offers dorm and the buildings are nice. You can get a good education at a low price.
View moreProgramme: Business InformaticsDegree: Master'sGraduation: 2020Campus: Sofia -
Business Informatics01 Mar, 2020 StudentBest teachers
The university is a great place ! The teachers and the students are very warm, and the communication with them is very easy, nice and helpful. UNWE is giving an excellent knowledge to his students regarding the courses, which they participate to.
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Also it gives opportunity to start work in the business, side by side with professionalists.Programme: Business InformaticsDegree: Bachelor'sGraduation: 2019Campus: Sofia -
Business Informatics10 Feb, 2020 StudentKnowledge and implementation
There is a very good training base. Teachers help their students and are committed to their profession. Extremely good in the world of finance. The university offers many opportunities for internships and conversion. They are participating in the Erasmus program, which is a very good opportunity. The curriculum is well distributed. I recommend it!
View moreProgramme: Business InformaticsDegree: Bachelor'sCampus: Sofia
